雑誌、TV, SNS等多岐にわたって活躍する高山都さんは料理本を出版するほどのお料理好き。お料理や器への興味のある高山都さんが、香川漆器を普段の生活で楽しむ新しいカタチを紹介する動画を作成。 制作した動画を高山都さんのInstagramやWEB媒体での特集ページ、SNS広告等を組み合わせたデジタルプロモーションも行いました。

Miyako Takayama, who is active across magazines, TV, and social media, is a passionate cook—so much so that she has even published her own cookbook. In this video, she introduces a new way to enjoy Kagawa lacquerware in everyday life, drawing on her deep interest in cooking and tableware. The video was featured as part of a digital promotion campaign that combined posts on Miyako Takayama’s Instagram, a special feature page on web media, and targeted social media advertising.