movie

SHIKOKU LOCAL CHARM
– HAVE YOU BEEN THERE?-

promotion video

SHIKOKU LOCAL CHARM
– HAVE YOU BEEN THERE?-

高松空港株式会社は、訪日外国人向けのPR動画「SHIKOKU LOCAL CHARM ~HAVE YOU BEEN THERE?~」を公開しました。 昨年公開された欧米系FIT向けの「SHIKOKU LOCAL CHARM~VISITING IS BILEIEVING~」 に対し、本年は四国へのリピート率の高いアジア圏FIT向けに制作された「SHIKOKU LOCAL CHARM~HAVE YOU BEEN THERE?~」。 キャッチコピーの「HAVE YOU BEEN THERE?(もう行ったことある?)」の通り、訪日経験の 豊富なアジア圏旅行者の、まだ訪れたことがない場所へ行きたい!という気持ちをくすぐるような、 定期バスやレンタカーを利用した周遊ルートで、日本のよりディープな体験や食、アクティビティを 紹介しています。

Takamatsu Airport Co., Ltd. has released a PR video for foreign visitors to Japan, "SHIKOKU LOCAL CHARM ~ HAVE YOU BEEN THERE? ~". Subsequently to the video, “SHIKOKU LOCAL CHARM ~ VISITING IS BILEIEVING ~ ” targeted for European and American FIT released last year, this video targeted for repeat Asian FIT visiting Shikoku district has been made. Just like the copy, “HAVE YOU BEEN THERE?” impels experienced Asian travelers to revisit Japan to go to the places they have never been to, it introduces more tangible experiences, food and activities by showing some suggested itineraries using regular buses and rental cars.

CREDIT

Producer: Eriko Suetsugu, Newmark Inc.
Project management: Takao Odamiya, Newmark Inc.
Director & Editing: Naruhito Suetsugu, Newmark Inc.
Associate Producer: Noriko Oyama, Newmark Inc.
Associate Producer: Kano Akiyo, Newmark Inc.
Line Producer: Kosuke Nakao, Newmark Inc.
Casting: Hideaki Yamaji, Dyno Amateras LLC.
Cooperationt: Kagawa Tourism Association, Kochi Prefectural Tourism Association, Miyoshi-City
Client: Takamatsu Airport

■ルート1:女子旅(香川・徳島) https://www.youtube.com/watch?v=AXphxAm9Ars
■ルート2:恋人旅(香川・徳島・高知) https://www.youtube.com/watch?v=if2A0RvD2XQ
■ルート3:家族旅(香川・高知) https://www.youtube.com/watch?v=RLO71PkmhOk

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